Vietnam - Where I Live

Do you know where famous designers usually get their design ideas from? Art, culture, and architecture from the past, present, or future – all have been endless sources of inspiration for generations of designers over the years.

Vietnam is a country full of history, traditions, and diversity that is unlike anywhere else: 54 different ethnicities living in 64 different provinces, each with their unique lifestyles, sceneries, and colours. Overcoming the pandemic, Vietnam is ready for a strong recovery this year. Hopefully, in the next 50 years, Vietnam will take the next evolutionary step, with scientific and technological breakthroughs that are made and owned by Vietnamese people. So, what do you think Vietnam will be like in the next 50 years?

If you love creativity, join this year’s “Vietnam where I live” contest to get a chance to win a full scholarship in Graphic Design from us and kick-start your dream career as a Designer or a Creative Director!


First prize – one scholarship of 100% tuition fee at the London College for Design and Fashion and 5 million VND in cash

Second prize – one scholarship of 50% tuition fee at the London College for Design and Fashion and 3 million VND in cash

Third prize – 2 million VND in cash

Best idea – 2 million VND in cash

People choice - 1 million VND in cash

Format Of Submission

Submissions will be pictorial descriptions of Vietnam or your hometown, clearly showing the expectations of change and development in the next 50 years.

You will research the prominent values of Vietnam or your hometown or a city in Vietnam that you love, then express your expectations about the change and development of those values in the next 50 years.

For example, HECTIC, BUSY are the words that we can use to describe Hanoi, but that is probably the same as many other big cities. So how would you describe Hanoi? How do you think Hanoi will change in the next 50 years? How do you want other people to feel about Hanoi? What is special about Hanoi in 2070?

Design a visual/identifying logo for Vietnam or your town in the next 50 years from the unique values you find. Make sure your design is easily identifiable using appropriate media. You should carefully consider the unique and interesting elements that represent Vietnam or your home city in the future.

For example: architecture, color, culture, decoration, history, nature, landscape, people, shape, sound, symbol, material, typography, etc.


  • Start Date: 29/05/2022
  • Submission Deadline at high-school level: 30/11/2022
  • National submission Deadline: 31/01/2023

Who Can Apply?

Everyone from the ages of 15 and 28 can participate, regardless of whether the contestants are Vietnamese or foreigners.

How to Apply

Designs must be directly sent or delivered by mail no sooner than December 31st, 2022 to the following address:

London College for Design & Fashion (Hanoi), 98 To Ngoc Van Street, Quang An, Tay Ho, Ha Noi.

Please clearly write: “Vietnam – where I live 2022” on the envelope before sending it.

  • 50 participants with sketches chosen for the final round will be notified and contacted by the Organizers.
  • The final round will take place in either Hanoi or Ho Chi Minh City, including a ceremony and a public exhibition of winning designs. Awards will be given at the end of the ceremony.

Previous artwork


minh hoang

Nguyen Minh Hoang

Second prize of “Vietnam – where I live” competition 2016

“The prize of competition helped me study at the international and prestigious college. My dream studying in London College for Design and Fashion has come true.”


Mr Stephen Burdett

Dean of LCDF-Hanoi, Co-founder of “Vietnam – where I live” competition

“With this competition, we would like to change opinion about design in Vietnam. The core of design is not only skills of using design tools but also the generation of ideas that is the most important factor.”


Ho Tien Tai

First prize of “Vietnam – where I live” competition 2016

“The competition is an opportunity to open a new window for young people who love design like me.”


  • The design must be an original creation, made by the participant.
  • The design can be presented using different methods: hand-drawn, tear-and-paste, photography, textures, 3D, etc.
  • If the participant chooses a 3D design, they will need to submit no more than 3 photos of the design. They will also need to consider the background and lighting of their photos.
  • The design needs to be presented on A3 size paper; each paper only represents one artwork.
  • Number the sketch template in the upper right corner of each sketch sheet. The following needs to be present on the backside of the sketch sheet, in the bottom right corner: Full name, Address, Year of birth, Email address, Phone number, one 4x6 photo, Short description of the design (maximum 100 words).


  • The most impressive designs will be published on the contest's fanpage and online newspapers.
  • Candidates who live far away from the exhibition sites will be partly sponsored travelling and living expenses to take part in the exhibition.

  • The designs will not be returned to the candidates
  • The copyright of the designs will belong to the Organizing Committee.
  • Prizes will be given to winners. If candidates reject their prizes or break the rules, the prizes will be withdrawn and decision of the Organizing Committee will be final.

Exhibition and Prize Awards

Expected date: March 2023

Location: London College for Design & Fashion (Hanoi), 98 To Ngoc Van Street, Quang An, Tay Ho, Ha Noi.

Event Registration